The lens of my mobile phone is good enough. When will I be waterproof?
Issue Time:2018-09-25


Since the first negative growth in domestic smartphone shipments in December 2017, large and small smartphone brands are struggling to save themselves. In the first half of this year, smart phone brands such as Xiaomi and Huawei achieved sales growth against the trend after optimizing the user experience through strategies such as micro-innovation and configuration upgrade. Data show that Xiaomi's sales in the first half of the year increased by 18% year-on-year, and glory increased by 32%.

With the joint efforts of smartphone manufacturers, the appearance of smart phones is getting more and more beautiful, the configuration is getting higher and higher, and the battery life is getting longer and longer, but the Achilles heel of user experience still exists - mobile phone is afraid of water .

The demand for waterproof mobile phones is increasing year by year, but the market is in short supply.

With the increasing importance of the smartphone's daily life, the public's demand for mobile phones is showing an all-weather trend. Even activities such as bathing and swimming cannot leave the mobile phone. However, the internal components of the mobile phone are very fragile, and the normal life of the mobile phone does not leave the life of the mobile phone. To this end, the demand for waterproof mobile phones has increased year by year, from 5.1% in 2015 to about 30% in 2018.

On the one hand, there is a sharp increase in user demand; on the other hand, there are few waterproof smartphones in the domestic market. Relevant data shows that the proportion of smart phones currently using waterproof function is only 30%, and there are not many models that meet the IPX6 and IPX7 waterproof standards. Apple caters to the market upgrade products. This new iPhone release this fall has fully enabled IP67 and IP68 waterproofing. However, domestic smartphones only have several flagship machines such as Huawei P20 Pro and Mate 10 Pro that meet the IP67 standard, and even if there are Waterproof, most smartphones can only prevent splashing and prevent immersion.

Domestic smart phone brands rarely launch waterproof phones mainly because of two considerations. On the one hand, waterproofing not only needs to consider the overall waterproofing scheme of the mobile phone, but also separate design for different models, and also needs to use high-cost special materials such as sealing rubber and additional testing techniques, so that the cost increases dramatically and the selling price rises. The iPhone Xs Max, which is upgraded to IP68, starts at $1,099 and is the most expensive iPhone in history. However, the domestic mobile phone brands such as Xiaomi have a low price range and their own profits are meager, and they cannot afford this cost. On the other hand, the traditional waterproofing scheme has poor air permeability. If the manufacturer wants to make the mobile phone waterproof, it will not only cause cost increase, but also need to sacrifice other performances when designing dustproof, waterproof and pressure-proof products, such as the sound quality of the speaker and the sound receiver. It is always impossible to have a bear paw.

There is a huge gap in the waterproof mobile phone market, and both manufacturers and consumers are in desperate need of a solution with the best of both worlds. Fortunately, expanded polytetrafluoroethylene (ePTFE), which has been widely used in foreign walkie-talkies and smart phones, has also entered the domestic market in recent years.

Expanded PTFE is widely used, domestic smartphones welcome the gospel

Expanded polytetrafluoroethylene (ePTFE) is a very malleable material that was born out of polytetrafluoroethylene (PTFE), and PTFE materials were found to be used in the 1990s. First, DuPont discovered PTFE and applied it to valves, seals, etc., and was used by GORE to make insulated cables. It was used by Apollo 11. Despite the success, Gore did not stop there. He has been working on the possibility of PTFE. In 1963, he finally made a breakthrough in research and discovered expanded polytetrafluoroethylene.

The process of discovering expanded polytetrafluoroethylene from polytetrafluoroethylene is dramatic. It is rumored that the second generation founder Bob Gore tried to slowly pull off the ends of the polytetrafluoroethylene (PTFE) rod material after heating it, but when he changed the strategy to accelerate the stretching, it succeeded, and the material extended. Ten times the original volume, expanded polytetrafluoroethylene was obtained.

So far, products made of expanded polytetrafluoroethylene materials have been widely used in aerospace, military, medical and other fields, such as aviation exploration equipment, outdoor adventure equipment, etc., which Gore introduced breathable waterproof fabric Gordes (GORE-TEX) is even more famous. The waterproof and breathability of expanded polytetrafluoroethylene products has been proven in many fields, and it is also an excellent solution that can replace the traditional waterproofing scheme, taking into account the acoustic performance and waterproofing requirements. It has achieved good results in practical applications. The favor of many manufacturers, all of which are inseparable from Gore's superb technology and comprehensive service.

Gore has not only been working on expanding the application range of expanded polytetrafluoroethylene for decades, but also has made great achievements in research on material morphology, acoustics and waterproofing. Most of Gore's products for smartphone waterproofing meet the IPX8 waterproof standard. In addition, with the unique structure of expanded polytetrafluoroethylene, waterproofing does not hinder the transmission of sound, and solves the problem that the traditional waterproofing solution cannot balance acoustic performance and deep waterproofing.

Since the development of Gore, the sales network has been distributed in 25 countries around the world. The global service system and supply chain are perfect. It can meet the product protection needs of different mobile phone brands and contract manufacturers through standardized solutions and customized services, helping manufacturers to reduce costs.

Waterproof and performance, users will also usher in an all-weather era

The significance of the existence of science is to make the life of the masses more convenient. Gore's application of expanded polytetrafluoroethylene materials to mobile smart devices such as mobile phones and tablets will be a process from benefiting smartphone manufacturers to benefiting users.

The gap in the waterproof mobile phone market is not a new incremental market, but also the differentiated advantage that smartphone manufacturers need in the vacuum period.

All in all, due to the imperfections and high cost of traditional mobile phone waterproofing solutions, smart phones with waterproof functions for many years cannot be popularized in the market. If Gore introduces ePTFE material products that can balance acoustic performance and IP68 waterproofing, and apply it on more smart phones to provide daily protection for mobile phones, then after the broken screen and battery life, the user's third heart disease is waterproof. Can also be healed. When users use their mobile phones in their lives, they don't have to worry about waterproofing anymore, and they can truly realize the desire to use mobile phones all day and night.

Article source: cutting wood

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